While Ford seems to be planning the next-generation Bronco, Roush has focused on the current one, launching a comprehensive bundle of upgrades for it. Named the Roush R, it gives the 4x4 a more look-at-me flair and joins the ranks of the Ranger, F-150, Super Duty, and Mustang. It can be installed at dealers, and those who are not afraid of elbow grease can take care of this aspect on their own. Priced at $8,400, the Roush R tuning kit for the sixth-gen Ford Bronco brings visual and technical upgrades. The high-capacity air-filtration system with a see-through cover is one of the novelties, as is the pre-filter with ‘R’ logo. There are new lights attached to the front pillars for increased visibility at night, and new 8.5x17-inch wheels, wrapped in 35-inch General Tire Grabber X3 Mud-Terrain tires for enhanced traction. Should it get stuck, then the recovery kit will come in handy,